Thursday, July 23, 2009

Analysis & Perspective of Going Green

The Going Green movement, spurred by fears of global warming, is an international movement encouraging society to minimize its impact on the environment. It involves a myriad of strategies that range from minimizing citizens carbon footprints, utilization of renewable sources of energy, and green consumerism – individuals making purchasing decisions based on a products relative environmental friendliness.

Sound environmental policy is grounded in the physical sciences. There are legislative, economic, and cultural issues that are impacted as a result of this societal shift. How individual countries embrace the movement, how countries influence one another to enact sound environmental policies, and how businesses and citizens react to how they are impacted is being played out today. Any progress is good, but I expect it will take decades for the world’s citizens to share a common viewpoint on their own and society’s role in managing the world’s resources. The role of self-interest has to be put asisde and sacrifices made on behalf of long-term benefit for the movement to realize complete success.

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